How did it get so late so soon? It's night before noon and December before June. My goodness how the time has flewn.”— Dr. Seuss
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It's hard to imagine anyone understanding the organization the way you do, let alone being able to step into your shoes. But there is no escaping the fact that someday a new generation of leaders will need to take the helm.
Choosing your next CEO is one of the most important decisions your family enterprise will make. No decision will have a bigger impact on the performance of your business and its enduring legacy.
But effective leadership succession takes time. As Dr. Seuss reminds us, it’s never too soon to think about your future leadership. That means starting the process now.
Unfortunately, many family enterprises overlook the need for a well-thought-out succession strategy and, in turn, aren't prepared for one of the most critical transitions they'll ever face. Our research, for example, found that 42% of family enterprise leaders globally describe their succession practices as informal, while 32% admit their approach is reactive rather than proactive.
The reasons for this succession planning gap are complex. Of course, there's the day-to-day reality of running a business. Market pressures, operational challenges, and growth opportunities demand a CEO’s immediate attention. Succession planning, by contrast, feels like tomorrow's problem. There's always another crisis to manage, another opportunity to seize.
There are other barriers, too. Not only will you, the sitting CEO, likely have deep emotional ties to the business—even more so if you are a family member—but you are also responsible for navigating complex family dynamics inherent in leadership transitions. You will need to manage tensions that surface between potential internal successors—as well as those that arise if you choose to look externally. It’s understandable why many CEOs choose to delay.
But delaying succession planning isn't just risky—it can undermine your business's long-term success. Leadership transitions are complex, demanding processes that require years, not months, to execute properly. Starting early isn't just about being prepared; it's about creating options.
Think of succession planning like developing a new product line or entering a new market. You wouldn't wait until the last minute to begin such crucial initiatives. You'd research, plan, test, and refine. Succession deserves the same strategic approach.
By planning early, it enables you to identify and develop multiple potential candidates from both within and outside of the family, creating a diverse leadership pipeline. If you are appointing internally, you then have the luxury of time to test and refine those leaders’ capabilities in lower-stakes environments. This strategic approach not only builds stakeholder confidence in the succession process but also allows organizations to methodically address any knowledge or experience gaps, ensuring a smooth leadership transition.
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Start the process of succession planning nowThat’s because CEO succession is a long-term undertaking. To find (and prepare) the right person to lead your family enterprise into the future, it’s important to lay the right foundations, including gaining alignment on your needs, guidelines, and processes. For this, the board needs to be aligned on a forward-looking leadership profile which will inform the selection and development of candidates. |
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Cast your netThe goal of your succession planning process is to highlight a pipeline of high-performing internal talent that will be able to sustain your company for years to come. But you shouldn’t rule out external candidates completely. While internal candidates tend to be stronger in terms of cultural fit and values, external candidates can offer different skill sets and a fresh perspective. The key is to assess (and benchmark) the best leader for your business—both at its particular stage and for the future. |
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Don’t shy away from addressing sensitivitiesNobody wants to think about the person who will inevitably replace them—particularly in a family enterprise. But, for the wellbeing of your business, the question has to be asked. The best succession plans are ones where boards and sitting CEOs are able to come together constructively to plan, measure performance, set projections for the future, and mentor future leadership candidates. |
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Set your CEO succession process up for successDefine your core culture and values Set clear criteria that match your company’s current—and future—needs Establish clear timeframes, with short-term milestones and long-term goals Devise a thorough assessment process that identifies leadership potential and development needs Invest in ongoing development for internal candidates Create development plans for candidates not chosen for the CEO path Safeguard the business with a crisis plan for emergency situations Continuously monitor and improve |
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Partner with an experienced leadership and search advisory firmCEO succession isn’t an everyday occurrence. Even the most experienced of board members will only have gone through two or three CEO successions over the course of their careers. At the same time, appointing a CEO is probably the most pivotal decision you face—and it has lasting implications for your company’s performance and its place in the world. |
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Every family enterprise faces the succession challenge. The key is to start planning early, be methodical, and create a process that serves both the family's and the business's interests.
Leadership succession isn't something that happens to you—it's something you deliberately, strategically create. Your business's future success depends on the groundwork you lay today.
Don't wait for the night before noon. Start now.
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